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The 11th Ceuta International Alliance conference was held in the ancient city of Athens on the 2nd and 3rd of November.
The event was attended by 147 delegates across the two days, including representatives from 22 leading manufacturers, key industry opinion leaders and Alliance Partners representing 4 continents.
The theme of this year’s conference was Thought Leadership.
Our intention was to give examples of success, strategy, principles, processes and trends with the help of our distinguished speakers—highlighting specific areas of potential opportunities, key learnings and market expansion which would allow us to deliver these thoughts and potentially adopt them within our own organisations.