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 Allicance Conference - Rome 2012

7th International Alliance Conference - Rome November 2012

Ceuta’s 7th International Alliance Conference was held at the Sheraton Roma Hotel & Conference Centre in the beautiful and historic city of Rome on the 15th and 16th November 2012.  This unique event is specifically designed to bring together manufacturers, outsource sales and marketing service providers (distributors) and industry opinion leaders in Health & Beauty, to explore opportunities for mutual business growth.

With the world slowly emerging from one of the most challenging financial environments in living memory and with the global balance of power shifting towards  emerging markets in the search for the top and bottom line growth demanded by shareholders,  leading manufacturers are proactively reviewing their strategies to ensure they are correctly positioned and structured to capitalise on growth opportunities.

Alliance Conference - London 2013

The 8th International Alliance Conference is being held in London. To find out more, click here.

The current environment is leading to unprecedented restructuring within our industry through mergers and acquisitions , as organisations choose ‘where to play’ and ‘how to win’ across categories, brand portfolios and geographies. This restructuring of brand ownership,  together with  the need to deliver optimal  growth across the business, has seen demand for proven outsource sales, marketing and logistics  solutions increase as manufacturers search for cost effective ways to realise untapped growth potential. 
This year’s conference brought together experts and opinion leaders from across our industry, to share thinking and explore how, by working together, we can realise the maximum potential of our respective businesses.

click here for a link to the Alliance Conference 2012 Speaker Agenda

Conference Queries |  email:   |  telephone: +44 (0) 1202 449709


2012 Rome Conference Testimonials

BMS logo   "Congratulations!  The conference has been a great success.  Excellent organisation, varied topics and some really good presenters.  This is the place to do business!"
Laurent de Gasquet - Global Marketing Director
boehringer logo   "Congratulations to Ceuta for creating such an impressive Alliance network.  Ceuta is a great company who have always demonstrated excellent industry knowledge and professionalism which is why I am not surprised by their ability to create such a unique alliance." 
David Wright - Senior Vice President, Global Consumer Healthcare
hsbc logo   "It was a pleasure to have been invited to be a speaker again.  A great conference with a diverse and interesting set of speakers and audience." 
Purvi Amin - Associate Director
P&G   "I really enjoyed the conference.  Very well done to the Ceuta team - it was a professional and informative set of sessions." 
Don McKernan - Global Pharmacy and Drug Leader
medlance logo   "Please allow me to thank you for the interesting conference and the perfect organisation.  I appreciated being invited and meeting the Ceuta team and the other Alliance partners once again." 
Hans Wopfner - Director (Austria)
ic logo   "I have just returned from Rome and I would like to say a big thank you to the Ceuta team for this well organised conference.  Congratulations!  I learned so much from the fantastic speakers.  The NPD session helped significantly towards starting product distribution in Hungary and we have already started consultations with suppliers." 
Attila Voros (Hungary)
nicholashall logo   "A great conference, many thanks and sincere congratulations to you and your team on a really great event!"
Filomena Pead - Senior Vice President
medichem logo   "The Ceuta team should be exceptionally proud of their achievement, attracting top industry and commercial experts and for the strong quality of Alliance Partners that you are securing.  We are delighted to be a part of it and look forward to a successful year ahead." 
Chris Onslow - Sales and Marketing Director
ANB logo   "Productive conference, great dinner, good company, thank you very much." 
Ed Daley - Business Development Director


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